Memory Hall

Kansas City, MO

Built by a city. Carried by generations.

KEY INFO

Client

National WW1 Museum and Memorial

Scale

3000 sqft / 280 sqm

Partners

Electrosonic, Ravenswood Studio, RLMG

CONCEPT

Ten days. That’s how long it took Kansas City to raise the money for a memorial to the First World War in 1919. More than a century later, Kansas City is still shaping what the Memorial means.

$2.5M
raised in 1919
441
locals honored
100+
years in the making
1.1M
annual visitors

“It reminds us of the responsibility that we all have to be playing our part in creating a free and just society.”

Dr. Matthew Naylor, President & CEO

Giving voices to the soldiers

For its centennial, we were invited to reimagine Memory Hall, an original 1920s room that tells the story of the Memorial itself: the site, its symbolism, and the community that built and ultimately saved it. The architecture itself was the main artifact: original murals, bas reliefs, bronze plaques, and ornate architecture. Our work was revealing the meaning already embedded in the room.

Much of that meaning was once universally understood: images of Blue and Gold Star Mothers, the fallen soldier, victory on the home front. A century later, their symbolism needs translating. And the soldiers themselves no longer have living voices to tell us who they were.

Activating memory through experiences

Three anchor experiences bring those stories forward. A tabletop model decodes the architecture and sculpture across the 47-acre site. Visitors activate figures within the Hall’s historic Pantheon mural to discover individual stories of service, while a searchable interactive honors all 441 Kansas City soldiers lost in the war.

Kansas City’s Front Porch carries the story into the present, reflecting on a place where generations have gathered to celebrate, mourn, protest, and remember.

A century after Kansas City built its Memorial, Memory Hall asks what it takes for a community to keep one alive.

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